Effective Date: May 4, 2026
Last Updated: May 4, 2026

1. Overview

Xcel Coating LLC, including its DBAs OC Custom Coating and MAD Custom Coating (“Company,” “we,” “our,” or “us”) is committed to protecting your privacy and handling your personal information in a transparent and secure manner.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website, services, or communications.

By using our website or services, you agree to the practices described in this Privacy Policy.

2. Information We Collect

We may collect the following categories of information:

Personal Information

• Name
• Company name
• Phone number
• Email address
• Mailing or job site address
• Billing information (if applicable)
• Project details, drawings, files, or submissions

Communication Data

• Email correspondence
• SMS/text message communications
• Call or inquiry details

Website Usage Data

• IP address
• Browser type
• Device information
• Pages visited and usage behavior
• Referral sources

User Content

• Comments
• Form submissions
• Uploaded files or attachments

3. How We Use Information

We use collected information to:

• Provide quotes and estimates
• Deliver and manage services
• Process orders and projects
• Communicate scheduling and project updates
• Respond to inquiries and provide support
• Improve website performance and user experience
• Send service-related SMS or email communications
• Maintain security and prevent fraud or abuse

4. SMS Communications

By providing your phone number through our website forms, quote requests, phone calls, or other communication channels, you consent to receive conversational and informational SMS messages from Xcel Coating LLC.

No mobile information will be shared with third party/ affiliates for marketing or promotional purposes.

These messages may include:

• Quote follow-ups
• Project updates
• Scheduling notifications
• Customer support communication
• Order and service status updates

Message frequency may vary. Message and data rates may apply.

You can opt out of SMS communications at any time by replying STOP to any message. Reply HELP for assistance.

Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes.

5. Data Sharing and Disclosure

We do not sell, rent, or trade your personal information.

We do not share SMS opt-in data or consent with third parties or affiliates for marketing or promotional purposes.

We may share limited data only with:

• Service providers assisting business operations
• Payment processors or communication platforms
• Legal, regulatory, or compliance authorities when required by law

6. Data Analytics and Tracking

We may use analytics tools (such as cookies or tracking technologies) to understand how users interact with our website.

This may include:

• Pages visited and time spent
• Browser and device information
• General geographic location (based on IP)
• Traffic sources and navigation behavior

Purpose:

• Improve website performance and usability
• Analyze traffic and engagement trends
• Enhance services and user experience

We do not use analytics tools to access or collect SMS opt-in consent data.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to improve functionality and user experience.

You may disable cookies through your browser settings, but some website features may not function properly.

8. Comments and User Accounts

If you leave a comment on our website, the comment and its metadata are retained indefinitely. This allows us to automatically recognize and approve follow-up comments instead of holding them in moderation.

If you register on our website (if applicable), we store the personal information provided in your user profile.

Registered users may view, edit, or delete their personal information at any time (except for their username). Website administrators may also view and edit this information for operational and support purposes.

Visitor comments may be checked through an automated spam detection service.

9. Data Retention

We retain personal information only for as long as necessary to:

• Provide services
• Fulfill legal obligations
• Resolve disputes
• Enforce agreements
• Maintain operational records

10. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, or misuse.

No system is 100% secure, and we cannot guarantee absolute security.

11. Your Privacy Rights

Depending on your jurisdiction, you may have the right to:

• Access your personal data
• Request correction of inaccurate data
• Request deletion of your data
• Opt out of communications

To exercise these rights, contact us using the information below.

12. Third-Party Services

Our website may contain links to third-party websites or services. We are not responsible for their content or privacy practices.

We encourage you to review their privacy policies before engaging with them.

13. Children’s Privacy

Our services are intended for business and commercial use and are not directed toward individuals under the age of 18. We do not knowingly collect personal information from children.

14. Electronic Communications

By using our website or services, you consent to receive electronic communications from us, including emails, SMS messages, invoices, notices, and agreements.

Electronic communications satisfy any legal requirement that such communications be in writing.

15. Changes to This Privacy Policy

We may update this Privacy Policy at any time. Updates will be posted on this page with a revised effective date.

16. Contact Information

Xcel Coating LLC
3164 E La Palma Ave L, Anaheim, CA 92806
714-973-1436
[email protected]